Reviving Passion: America's Iconic Lingerie Brand Redefined for a New Era

Frederick's of Hollywood, once synonymous with exquisite women's lingerie, underwent a daring transformation in 2015. Closing its iconic retail stores, the brand embraced the digital realm, reemerging as an enticing online destination. This evolution allowed Frederick's of Hollywood to not only maintain its allure in lingerie but to boldly venture into the realm of sensuality. The brand has delved into the creation of its own line of seductive sex toys and couples kits, redefining boundaries and empowering intimate connections